Published date: August 27, 2025
When a storm threatens, seasoned sailors don’t wait - they read the skies, scan their radar and chart a new course before the first wave hits. The same urgency applies to multiple sleep health stakeholders, including policy makers, payers, health systems and sleep specialists. They now must take the helm to help primary care providers (PCPs) find their role and responsibilities, as they all try to navigate the swelling surge of obstructive sleep apnea (OSA). Currently, a forecast this serious can’t be ignored: by 2050, nearly 77 million U.S. adults aged 30–69 are expected to be affected, with women driving much of that increase.1 Already, patients are caught in turbulent waters, battling comorbidities like hypertension, diabetes and obesity. Keeping them afloat will require that all hands be on deck to steer their care with foresight, precision and decisive action.
In a first of its kind study, researchers share their findings from an open-cohort dynamic population model, based on age, sex and body mass index (BMI) trends to project the 30-year burden of OSA in the U.S. from 2020 to 2050. In “Projecting the 30-Year Burden of Obstructive Sleep Apnoea in the USA: a prospective modelling study,” published in The Lancet Respiratory Medicine in August 2025, researchers highlight the urgent need for broader screening, earlier diagnosis and faster access to effective therapy due to the increasing prevalence of OSA, particularly among females.1
With this forward-looking evidence, OSA now has the opportunity to get the attention it deserves. Sleep health, in general, needs to be treated with the same urgency as other chronic diseases in the U.S. like diabetes (38 million adult cases2), atrial fibrillation (10 million adult cases3) and hypertension (120 million cases4) – most of which are diagnosed by PCPs. With the increasing burden of almost 77 million OSA patients on the horizon, in particular older men and women, it’s important that sleep specialists, who typically diagnose OSA, coordinate with PCPs to determine each other’s roles and responsibilities, as well as envisage care pathways to ensure that patients receive the necessary interventions from the right provider at the right time to improve outcomes.
Despite its growing prevalence, OSA is undiagnosed in 80% of cases,5 leading millions to suffer and have an increased risk for cardiovascular disease,6 diabetes7 and depression,8 as well as lost workplace productivity9 and higher healthcare costs. Patients with undiagnosed OSA incur $2,645 to $5,288 more in annual medical expenses compared to those without OSA (equivalent to $1,950 to $3,899 in 2015 U.S.$).10
Meanwhile, the public’s understanding of OSA remains limited. Many people don’t associate it with these comorbidities and downplay sleepiness as “normal.” Too often, OSA is considered a male disorder, resulting in women less likely to be referred and tested for, or diagnosed with, OSA, even when reporting similar symptoms.11 As the study estimates a 64% increase in the number of women with OSA, especially after menopause,1 this has significant clinical implications.
Until now, long-term projections related to OSA have been limited. The study emphasizes the importance of considering sex-specific strategies and demographic trends when projecting the future burden of OSA, ensuring that healthcare planning and targeted early interventions adequately address the needs of these populations.1
To make sleep truly essential, coordinated action across the entire healthcare ecosystem is necessary. Policy makers must elevate sleep in national health plans and prevention strategies, create targeted policy measures, and fund sleep research at a scale that matches its health impact. Payers must bring PCP reimbursement policies in line with clinical guidelines, remove authorization barriers, and provide appropriate coverage for diagnostics and treatments.
As the dedicated experts on the topic of OSA, sleep specialists should serve as the primary consultant in this therapeutic area and oversee actions with all stakeholders involved in order to:
These stakeholders must act now to shift public perception about the importance of sleep because the health economic impact of untreated sleep disorders is staggering. Treating the millions of undiagnosed OSA patients is projected to cost $67.1 billion but leaving it untreated will cost the system a staggering $202.9 billion.12
Just like at sea, forecasting what lies ahead, along with immediate, decisive action, will give these stakeholders the advantage to take control of the ship and sail through the storm, helping to ensure that the growing burden of OSA can be clinically managed by both sleep specialists and PCPs, and integrated across systems of care, resulting in improved patient outcomes.
Boers, E, Barrett, M, Benjafield V. Projecting the 30-Year Burden of Obstructive Sleep Apnoea in the USA: a prospective modelling study. The Lancet Respiratory Medicine, 26 August 2025. DOI: 10.1016/S2213-2600(25)00243-7 https://www.thelancet.com/journals/lanres/article/PIIS2213-2600(25)00243-7/abstract
A Report Card: Diabetes in the United States Infographic. Centers for Disease Control and Prevention (CDC), accessed August 4, 2025. https://www.cdc.gov/diabetes/communication-resources/diabetes-statistics.html#:~:text=About%2038%20million%20people%20have%20diabetes.,t%20know%20they%20have%20it
Atrial Fibrillation Estimated to Affect About 1 in 22 Americans. NIH/National Heart, Lung, and Blood Institute, accessed August 4, 2025. https://www.nhlbi.nih.gov/news/2024/atrial-fibrillation-estimated-affect-about-1-22-americans#:~:text=After%20reviewing%20data%20from%20more,likely%20to%20have%20atrial%20fibrillation
High Blood Pressure Facts. Centers for Disease Control and Prevention (CDC), accessed August 4, 2025. https://www.cdc.gov/high-blood-pressure/data-research/facts-stats/index.html#:~:text=In%202023%2C%20high%20blood%20pressure,3
T. Young, L. Evans, L. Finn and M. Palta, "Estimation of the Clinically Diagnosed Proportion of Sleep Apnea Syndrome in Middle-aged Men and Women," Sleep, vol. 20, no. 9, pp. 705-706, September 1997.
Pan Y, Zhou Y, Shi X, et al. "The association between sleep deprivation and the risk of cardiovascular diseases: a systematic meta-analysis." Biomedical Reports 19, no. 5 (2023): 78. https://doi.org/10.3892/br.2023.1660.
The Lancet Diabetes & Endocrinology. "Sleep: a neglected public health issue." Lancet Diabetes & Endocrinology 12, no. 6 (2024): 365. https://doi.org/10.1016/S2213-8587(24)00132-3
Li L, Wu C, Gan Y, Qu X, Lu Z. "Insomnia and the risk of depression: a meta-analysis of prospective cohort studies." BMC Psychiatry 16, no. 1 (2016): 375. https://doi.org/10.1186/s12888-016-1075-3.
Hafner M, Romanelli RJ, Yerushalmi E, Troxel WM, et al. "The societal and economic burden of insomnia in adults: an international study." RAND Corporation Research Report, March 2023, RRA2166-1. https://doi.org/10.7249/RRA2166-1.
M. Knauert, S. Naik, M. B. Gillespie and M. Kryger, "Clinical consequences and economic costs of untreated obstructive sleep apnea syndrome.," World J Otorhinolaryngol Head and Neck Surg, vol. 1, no. 1, pp. 17-27, September 2015. (NOTE: 2015 US $ is converted to 2025 US $. The dollar had an average inflation rate of 3.09% per year between 2015 and today, producing a cumulative price increase of 35.63%. U.S. Inflation Calculator: 1635→2025, Department of Labor data)
Bouloukaki I, Tsiligianni I, Schiza S. Evaluation of Obstructive Sleep Apnea in Female Patients in Primary Care: Time for Improvement? Med Princ Pract. 2021;30(6):508-514. doi: 10.1159/000518932. Epub 2021 Aug 26. PMID: 34438402; PMCID: PMC874016
Frost & Sullivan, "Hidden health crisis costing America billions," 2016. American Academy of Sleep Medicine.
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